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Transitioning from being a payer of benefits & claims to a value-adding role of partnering with consumers at their life stages with well-being
- Tata AIA enhances its suite of life insurance solutions with the launch of its globally renowned Vitality Wellness program.
- This unique health platform empowers and rewards consumers through its personalized programs, guiding them in their daily health regimes, enabling them to live healthier and happier lives.
- In addition to the health benefits of Tata AIA Vitality, Consumers Can hope to receive Advance discounts and renew their insurance premiums
Know your health – Enables consumers to assess their current health and wellness statusImprove your health – Contains weekly challenges and activities that consumers can participate in Mental, physical, and social improvement.- Awarded – Helping consumers get discounts on premiums when they meet specific health goals
Commenting on the announcement,
Regarding the launch of the initiative,
The Vitality Wellness Program was established over 20 years ago in
Application-based health programs provide age-based assessments to educate consumers about their health goals, how to lead a healthy lifestyle, and stay on top of factors that may put them at risk for disease. Users are assessed for health risks, with reviews related to 14 modifiable health risk factors. The app is specifically designed to keep consumers comfortable – users can access their Virtual Health Record (VHR) both online and in the app. Scientific evidence shows that members who actively participate in the program live longer and have lower health care costs.
About Tata AIA Life
About the Tata Group
Founded by Jamsetji Tata in 1868, the Tata Group is a global enterprise, headquartered in
Each Tata company or enterprise operates independently under the guidance and direction of its own board of directors. There are 29 publicly listed Tata companies with a total market capitalization of
About AIA
AIA Group Limited and its subsidiaries (collectively “AIA” or the “Group”) comprise the largest independent life insurance group in Asia. It is present in 18 markets – wholly owned branches and subsidiaries in mainland China, Hong Kong
The AIA business was first established in
AIA meets the savings and long-term protection needs of individuals by offering a range of products and services including life insurance, accident and health insurance and savings plans. The Group also provides employee benefits, credit life and retirement services to corporate clients. Through a wide network of agents, partners and employees throughout
AIA Group Limited is listed on the main board of
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